Define your E-Commerce strategy for China

Written by Duhno | May 16, 2022 6:04:06 AM

On December 1, 2021, The CCI FRANCE CHINE organised their yearly "Groupe de travail Agro-alimentaire" with the topic being: Agro-food e-commerce in China: which strategy to choose ?

Benoit RAOULT, CEO of Duhno Marketing,  had the honor to participate as a speaker to talk about his vision of E-Commerce strategy for China.
 
You will find below re-transcription of the ideas he shared during that event.
 
  • How to engage with a Chinese audience 
  • Who you should target 
  • Which platforms to use
  • Who you should partner with
  • Do's and don'ts