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Duhno's Blog

Digital Marketing is Expensive in China, but it's all worth it.

To start with, it’s not a cheap exercise.

 

What should brands do to better leverage their post-lockdown strategy?

#1 Communicate the right message.

When the greater emphasis is placed on trust and reliability,...

What happens when you cut your marketing budget?

Marketing is not an expense; it's a Return on Investment

Define your E-Commerce strategy for China

On December 1, 2021, The CCI FRANCE CHINE organised their yearly "Groupe de travail...

Why shouldn’t you cut your marketing budget for China?

As the pandemic continues, it's tempting to cut your marketing budget for China. But we suggest you...

Webinar Replay - Metaverses: Myths and realities

"Metaverse" is an ill defined concept that created a lot of buzz.  Some companies are trying to...

How to make your  institution known in China?

Many have predicted a recovery in Chinese outbound students in 2022. According to Schools Week,...

Does Metaverse has a future in China?

The metaverse, an immersive, online, virtual-reality environment in which users can interact, has...

The expansion of coffee in China

Instant coffee consumption has been on the rise in China since Nestlé entered the market in the...