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The global Consumer Packaged Goods (CPG) market size is projected to reach USD 2 312 870 million by 2026. There is a booming market for strategically designed packaged goods across a variety of industries in China.
Entertainment/Character licensing remains the largest industry category, accounting for $121.5 billion, or 44.7% of the total global licensing market (source: Licensing International, 2018).
China is the world’s most lucrative gaming market with 665 million players, the majority playing on mobile and spending over 278 billion yuan on video games.
The Fashion industry could be described as the business of making clothes, including style, individual taste and cultural evolution. Revenue in the Fashion industry in China should reach US $330 633 million in 2021.
According to the Ministry of Education (MOE), a total of 41.83 million students are studying in the China's 2,738 higher education institutions nationwide. Chinese education market reached 2.9 trillion RMB in 2020.